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In the bottom-half of the window you can specify the details for the selected item as follows:
Caption
Specifies the text that appears on the face of the menu item. You can also enter the text directly on the face of a menu item by clicking on it in the top-half of the window and typing.
Action URL
Specifies a URL that the menu item will navigate to when clicked. You can specify a complete URL or one that is relative to the current page. The URL can invoke another webroutine by specifying an appropriate URL.
Background Image
Specifies the path and file name of an image to be displayed as background to the menu item.
Width
Specifies the width in pixels of the menu item. See Understanding menu bar and menu item width and height for information on how this value and the weblet width property determine the menu bar and item width.
Height
Specifies the height in pixels of the menu item. See Understanding menu bar and menu item width and height for information on how this value and the weblet height property determine the menu bar and item height.